In Colombia especially, Chiquita has done a lot of harm. Essays Related to Chiquita – Blood Bananas Case Study. In the banana trade for. Case Study: BLOOD BANANAS CHIQUITA BRANDS INTERNATIONAL INC: Chiquita is the leading distributor of bananas in the United States in a Colombian paramilitary organization blackmailing Chiquita Brands that it will be good for. Blood Bananas: Chiquita in Colombia. Blood Bananas: Chiquita in Colombia. case study. Mary B. Teagarden · Andreas Schotter.

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Following this approach, Chiquita would have not agreed on doing business with AUC.

What is your topic? That would include take the responsibility for everything that was done. A number of things could be now done by the CEO of Chiquita to restore its reputation such as becoming more transparent, following core ethical values, compensating the people of Colombia and strictly creating ethical boundaries of conducting business in Colombia.

They try to improve lives, love the planet and lead the industry with their purpose to: Due to such organizations, the CEO of Chiquita, Fernando Aguirre had stated that Colombia was a country where there was no law and it was impossible for the government of the country to protect their employees.

Blood Bananas: Chiquita in Colombia | The Case Centre, for educators

The challenge would be to recovery that in order to bring back the company to where it once was before. Master’s or higher degree. The issue in this case is simple: These core values form the basis of bllood business performance and guide their chiqita activities, including its giving programs.


Choose Type of service. Its headquarters are located in Charlotte, North Carolina and it currently employees around 20, people all around the world, to be more specific, it has operations in six continents.

There were a few other options to Chiquita. By clicking “SEND”, vananas agree to our terms of service and privacy policy. They invest in having the best ads in the industry and getting more people to know them as time goes by.

We will write a custom essay sample on Case Study: Chiquita Case Study Blood Bananas: All of these problems hindered the merger to kick-start smoothly and led to the ultimate corrupt actions of Chiquita in Colombia.

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them. This international company is passionate about their nutritious high-quality fresh and value-added food products; they produce from energy-rich bananas to blends of convenient green salads and other fruits to healthy snacking products.

Blood Bananas- Chiquita in Colombia | Eduardo Dos Santos –

As I stated above the feasible solutions was either to pay, not pay or to leave the country. They knew what was moral but what was ethic to do at the bananqs and place of the events. The second possible solution was to ignore them, saying no thank you and continue its daily operations.

All fields Reference no. After dealing with the mess from the past, it would be time for a new restart. They obviously did not know what to do at the time.

Case Study: “Blood Bananas” Essay

First, the company itself suffered from a very complicated and sordid past. We know the outcomes of saying no. Dole Food Company, Inc.


Therefore, paying off the terrorist groups was considered as morally right according to the company. It was inwhen one of the subsidiaries of Chiquita Corporation had revealed to the United States Justice Department that, it was paying off money to different terrorist groups for protecting their employees. I believe that at the time it was the ethical thing to do given the time and place of events, I am not saying it was worth it, but at least it was the best solution they could find at the time.

Beyond that, the industry also had a huge social responsibility. I did some research and I found that Chiquita Brands chose scenario number one. This company had to learn blopd hard way, but there is no success if you do not encounter with a rock on your path in becoming a leader. Maybe, they knew in their morals that this was wrong, that this was not the right thing to do, that this is not the way things should be done in any place of the Earth, that it was unfair to give up a certain amount bamanas revenue each month just because a group of people is threatening you.

Choose Type of service Writing Rewriting Editing. From this prospective, the company was making payments to keep its business profitable, without thinking of the consequences of being responsible for founding a narco-terrorist group, such as AUC.

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